|
Responsible for Ellie Mae�s strategic marketing direction, Philip has extensive experience in leading branding and marketing efforts for the residential mortgage industry, including mortgage lenders, Internet-based products and start-up ventures. Prior to joining Ellie Mae, Philip served as Chief Marketing Officer for LoanCity, where he was responsible for the marketing direction of a $5 billion, technology-driven national wholesale mortgage lender. At DeepGreen Bank, Philip served as CMO, leading research and marketing efforts at this innovative Internet-only national home equity lender. At Wells Fargo Home Mortgage, Philip served as CMO and led product development and strategic marketing initiatives for its $80 billion retail, wholesale, correspondent and related mortgage divisions, in addition to re-branding Norwest Mortgage into Wells Fargo. As SVP of Marketing Services and Corporate Communications Director for Amerin Guaranty, Philip helped grow a $200 million start-up venture into one of the most dominant mortgage insurance providers in the nation. After completing a successful IPO, Philip re-branded the newly Amerin/CMAC merged company into Radian Guaranty. Philip has also served as marketing director for Chemical Residential Mortgage Corporation, Bank of America�s Residential Loan Division, Prudential Home Mortgage and Great Western Bank. | 